U.S. & Latin American Operations. Cuban-American, International entrepreneur, former C.E.O. of a public company subsidiary, more than 20 years of business experience across Latin America, North America and Asia.
Veytia is responsible for business development as well as strategic brand development and marketing for Research & Management, LTD. Veytía’s professional career spans more than three decades of international business in various industries including lumber milling, tobacco farming, international branding, consumer product development and sustainable real estate development.
Mr. Veytía co-founded and served as President of Comunicación y Desarrollo Integral, S.A (CDI), which today is the third largest management consulting firm in Latin America. CDI established operations in South America and provides strategic planning, business process reengineering and total quality management consulting services, as well as emerging-market brand deployment and marketing for Fortune 500 and multi-national companies such as FedEx, AT&T, Union Carbide, Gillette-Latin America, EverReady, McDonald’s and Volkswagen de México.
Helping to organize a joint venture/buy out to DDI International, Veytia moved back to the United States in 1996, and co-founded (along with Jeffrey Stein) Elixir Tonics & Teas, a hugely popular international herbal products and functional beverage brand which included more than 140 proprietary dietary supplements, whole-leaf teas and herbal tonic beverages with worldwide distribution. As CEO, Veytia also co-authored with Stein, Elixir’s Tonics and Teas (Clarkson Potter 2001). Elixir was successfully sold to a publically-traded Singapore company in 2006.
In 2007, Veytia moved to the Republica de Panamá. Building on his prior success in Latin America, Edgar co-founded Green Living, Inc., a real estate development company dedicated to sustainable design, construction and urban planning. In 2011 Veytia returned to the U.S as Executive Vice President to spearhead U.S. and Latin operations for Research & Management, LTD.